Blog Archives

Instagram Is In the Long Form Video Game

Instagram has been a force of nature for less than a decade. (Doesn’t seem that way does it?) Within that decade Instagram has changed how pictures are taken. And now they intend to do the same thing with video. Instagram’s

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Posted in Community Conversations

How Much Should You Be Spending On Marketing?

You can utilize someone else’s recipe to get you started. But you should make adjustments regularly to find the things that work for you. Figuring out what that means requires that you:

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Posted in marketing

Entreparenting: How to be An Entrepreneur with Toddlers

It is 5:30 AM on a Thursday morning when I’m writing this. My children are asleep. In two hours my home will be alive with laughs, cries, requests for random parental services. My children are a joy to me. They

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Posted in Lists

Why Net Neutrality Matters for Your Small Business

If you were paying attention at all over the last week or two then you’ve likely heard the news about the FCC’s decision on Net Neutrality. You may or may not understand what that means though. The Federal Communications Commission

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Posted in Lists

7 Books for Every Entrepreneur

No matter what type of business you run, you need to be constantly growing. Gaining new knowledge or skills is always a good thing. Of course, what type of knowledge or skills you gain has a direct correlation to the

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Posted in Lists

Facebook Advertising: Targeting Works

Whatever product or service you are offering, make sure you are displaying it to the proper audience. The more specific the target, the greater your chances of landing an actual customer.

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Posted in Facebook Advertising

3 Hacks for Facebook’s Declining Organic Reach

Publishing 17 posts a day will not help your reach. In most cases it will actually decrease your reach as Facebook’s algorithm will likely penalize you for behaving like a spam-bot.

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Posted in Facebook Advertising